It’s an exciting time for Cali BBQ. Not only do we have a sleek new website created by Mithril Media, but also a new business-themed podcast: Digital Hospitality.
“Digital Hospitality” is more than just a new podcast project for host Shawn P. Walchef — it’s a way of life.
On Digital Hospitality each week, Shawn Walchef guides viewers and listeners through the ever-evolving world of digital marketing to help fellow business owners succeed. Just like on his previous podcast, Behind the Smoke, no topic is off-limits.
Shawn and his guests get personal and truthful about what it takes to truly thrive in business.
Since 2008, Shawn has owned Cali Comfort BBQ in Spring Valley, California, just a short drive from downtown San Diego. In order to thrive, Shawn knew early on to operate the family BBQ restaurant and sports event bar like a tech company.
Whether it’s his annual #BETonBBQ Championship tasting event in August, his long-running amateur BBQ competition, or his expanding catering empire in San Diego, Shawn’s many business ventures all incorporate technology, especially the kind people use everyday on their cell phone.
That’s how he discovered podcasting, the “North Star” of his marketing efforts. Since Shawn first started a business and BBQ-themed podcast almost three years ago, he’s watched the field get bigger and bigger, with more and more shows popping up that he’s helped inspire.
Shawn’s Digital Hospitality doesn’t just extend to his restaurant’s customers, it extends to everyone, including other business owners who he will gladly help get started on their own Digital Hospitality journey. Shawn said he’s happy to have had a part in getting so many fellow business owners into podcasting.
“A rising tide lifts all ships,” Shawn said about his motto for podcasting and business.
Along the way, Shawn and his guests share advice on social media, blogs, and digital tips and tricks that any business owner can immediately begin implementing. The show will also explore topics that aren’t usually discussed on a business podcast like health and wellness.
“I hope that our new Digital Hospitality podcast will become a weekly educational resource for restaurant professionals who recognize that in order to succeed in our new digital-first world, they will personally need to continue to adapt to smartphone technologies,” Shawn Walchef said.
“Location, location, location is no longer enough to succeed in business. Digital, digital, digital is the only way that small businesses can differentiate themselves over the next decade.”
The Digital Hospitality podcast began releasing weekly audio and video episodes in fall 2019. You can subscribe on whatever platform you watch or listen to podcasts, whether you have an Apple phone, or a Google operating system. You can also listen and watch every episode right here on CaliBBQ.Media.
Email the show at pod[email protected] for sponsorship information.
Digital Hospitality is hosted every week by Shawn Walchef and recorded on location at businesses and events around San Diego, as well as in the CaliBBQ.Media studios at Cali Comfort BBQ in Spring Valley. Subscribe to the weekly newsletter online at CaliBBQ.Media.